Nintendo NX Aimed at Gamers and Casuals

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Nintendo NX logo, illustration

Not wanting to repeat the mistakes it made with the Wii U, Nintendo seems to be going all out to ensure its upcoming console, the NX, has lasting power with both gamers and casuals alike.

Shinya Takahashi, General Manager of Nintendo Entertainment Planning & Development, sat down with Nikkei Trendy and offered some additional perspective on what the company hopes to achieve with its entry into this gaming generation. On whether or not the NX will follow a similar strategy to the Wii and Wii U by being a platform that gamers and their mothers can appreciate, he stated:
“I can’t talk about this in detail yet, but we are aiming so that neither people who like games nor moms dislike it. I think that I want to release a game device that both customers who have much experience in gaming and customers who haven’t played much can enjoy greatly.”
That leads us to suspect the Nintendo NX will be more casual-oriented than the Xbox One, PS4 and all their derivatives. That's not necessarily a bad thing so long as there are quality games backing that mission. With regards to games, Takahashi said gamers need not worry about a drought, something that adversely affected the Wii U's sales:
“We are paying attention to that. Having said that, it isn’t about drastically increasing the amount of development staff. To be specific, software development teams and teams that create the development environment are thinking about the NX lineup together. For example, a software development team may have a request ‘if we had this library, then development would progress quickly’. Teams creating the development environment respond to that by considering ‘if we prepare an environment like this, then development will go smoothly’, and they actually discuss with development teams and hear their opinions and prioritize those things. We have built a stronger cooperative relationship compared to what is was before and are making efforts so that software can be developed smoothly.”
The fact that the NX will likely release in March 2017 -- outside of the holiday season -- should allow it to build a long list of software before Christmas' spending frenzy. How does Takahashi statements make you feel? Do you like the direction Nitendo seems to be taking the NX? Share your thoughts in the comments below.

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